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avatar for Jon Alexander

Jon Alexander

Partner, New Citizenship Project
I am motivated by a belief in the potential of the Citizen (though not the Consumer) to create a better world - equitable, sustainable, creative and fun. I have founded the New Citizenship Project to provide a hub for this work: we're an innovation lab, generating and delivering creative initiatives which promote the role of the citizen and inspire participation in society. Our ultimate purpose is to change the story of the "Consumer" as the main role of the individual in society, and to reclaim the idea of the "Citizen".